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Target (TGT) Launching Electronic Trade In Program

August 27, 2010, 5:22 PM
Target Corp. (NYSE: TGT) announced that it is launching an Electronics Trade-In program that allows customers to trade in new or used electronics and receive a credit toward any target purchase in the form of a gift card.

Target’s new Trade-In program allows its customers to trade in their new or used iPhones, iPods, cell phones and video games into stores that have Mobile centers that are partnered with RadioShack  and receive a Target gift card instantly. The Target Mobile center will appraise the items and customers can decide if they choose to trade the items in.

The company also has partnered with NextWorth and will be launching a Trade-In Program on Target.com.

The retailer also has started testing a toll free hotline, 877-myTGTtech last month, which is available to customers who purchased an electronic item at Target.

The Trade In program started in Northern California on August 24 and will be available to approximately 850 stores by the end of 2010.

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